Service
Grow Your Business in Korea with Joy Korea

SERVICE

Service Overview

Service Overview
You can easily and quickly start entering the Korean market with our one-stop solution.
Joy Korea provides all-in-one services for foreign companies entering the Korean online market, including e-commerce operations, marketing & promotion, customer support (CS), logistics & inventory management, and legal & tax consulting.
Introduction to Collaboration Models

1. BPO (Business Process Outsourcing)

We provide one-stop support for the entire process including e-commerce operations, marketing & promotion, customer support (CS), logistics & inventory management, and legal & tax consulting, so companies can minimize trial and error and focus on core business.

Learn about BPO

2. Consignment

With the consignment sales model, you can test the Korean market without initial investment burden. Flexible collaboration is possible depending on company size, budget, and target market, and the process is easy and fast.

Learn about Consignment


Make flexible dicision based on your company size, goals, and budget.



BPO vs Consignment
Simple comparison table of BPO and consignment sales.
ITEM BPO
Seller After establishing a Korean corporation, under the client’s Korean corporation name
Concept Joy Korea outsources the entire process including online store entry, operation, marketing, customer support (CS), logistics, and design localization
Key Advantages Minimizes trial and error, enables rapid market entry, provides integrated one-stop management, and allows quick transition to direct headquarters operation after BPO
Scope of Operation Comprehensive operation including planning, advertising & promotion, CS, inventory management, delivery, legal & tax.
Investment/Cost Structure Monthly fixed cost + sales-linked variable cost. (other costs negotiable)
Disadvantages Since it is aimed at entering the Korean market, fixed and variable costs are higher than consignment sales.
Recommended Companies Companies wanting immediate full-scale entry, those lacking internal manpower, or wishing to minimize trial and error.
Learn More Learn about BPO
ITEM Consignment Sales
Seller Joy Korea’s E-commerce account ID
Concept Entrust products to Joy Korea and receive settlement after sales
Key Advantages Low initial investment and risk, suitable for test marketing
Scope of Operation Online sales and support for inventory, delivery, and CS (additional marketing negotiable if needed)
Investment/Cost Structure Sales commission (%) + logistics/storage costs (initial costs relatively low)
Disadvantages Since it is not conducted with the headquarters’ ID, you have to start over when entering the Korean market directly in the future.
Recommended Companies Startups/SMEs wanting to check market response first, companies planning to expand based on test market results
Learn More Learn about Consignment
Situation-based Recommendation Guide

For those who want immediate and full-scale market entry

“Lack of internal manpower/time for overseas expansion but wish to enter right away” Rapid market entry with integrated outsourcing, minimizing trial and error

For those who wish to minimize initial cost and risk and test Korean market response

“Want to reduce initial cost and risk, and expand after seeing the response” Can easily enter the market by consigning to domestic distribution channels without building a platform – suitable for test marketing

For those who aim to grow your brand over the long term but lack of initial operational expertise

“Readily available to switch to direct management after achieving certain sales” Initially secure brand awareness with specialized partners, and gradually accumulate internal know-how over time.

We are waiting for a partner

to join us on the journey of success.
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